Tag Archives: digital design

Even more kudos!

It’s been a while since my last entry but the theme will be similar. More kudos for our incredibly talented team! The Mercury Awards were recently announced for the USA Corporate and Food Products websites categories:

Hormel Brand: Silver Award winner.

Hormel Brand web site

Jennie-O Turkey Store: Silver Award winner.

Jennie-O web site

Hormel Foods Recipes site: Bronze Award winner.

Hormel Foods Recipes web site

BEP Money Factory site: Bronze Award winner.

Hormel Foods Recipes web site

Hormel Foods site: Honors winner.

Hormel Foods web site

Kudos

Kudos to the Jennie-O Turkey Store team, again, for snagging the iNOVA Grand Award in the Food and Beverage Websites category. I’m proud of the work our entire team did on this project and am happy to work with such a talented team every day!

Jennie-O Turkey Store: Grand winner.

Jennie-O web site

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Kudos for December 2008

Some kudos for this month. We just found out that our amazing digital team just racked up another set of MerComm iNova awards. Each of these sites represents a total team effort and I couldn’t be more proud of all of the uniquely talented, dedicated people I’m fortunate to call my co-workers!

See the work below:

Jennie-O Turkey Store: Gold winner.

Jennie-O web site
 
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Case Study: Interacting with Hormel

Hormel Brand Interactive Kitchen

Hormel Brand Interactive Kitchen

Recently our team, in conjunction with our partners at Hormel Foods, launched the new Hormel Brand web site. We were challenged with the task of both creating an engaging and memorable interactive experience while also giving information about the wide variety of products housed within the Hormel Brand.

The resulting site features prominently on the home page, an interactive kitchen where users can zoom around and explore areas of the kitchen where they can learn more about Hormel products. We even included an MP3 player where users can preview and download musical mixes to play in the background while they entertain friends and loved ones and serve meals made with delicious Hormel products.

I’m grateful to be lucky enough to have a ton of great clients and client projects to work on every day but this was one of the most satisfying for me for a number of reasons, not the least of which is the fact that we really tapped into the deep reservoir of creative resources at our disposal at Burson-Marsteller. From visual designers, to copywriters, to Flash animators/developers, to developers, to project managers, etc. This project represents a phenomenal effort by everyone involved and I was proud not only to be a part of it but also to have such wonderful clients who truly partnered with us to create something really special.

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